As part of my ongoing series to make business psychology models more simple and practical, I seek to address the question:
What is Gut Instinct?
(And why it may not be as good as you think)
Over the last ten years or so, I have run hundreds of workshops on Unconscious Bias (in the context of Diversity & Inclusion) with thousands of people hanging on my every word. Or, at least that’s what I tell myself. And if there’s one thing I would stake my fee on, it would be a question arising about gut instinct.
· “I know you say ‘we are all biased’, but what about my gut instincts?”
· “When I meet someone, I just know whether they’re good or not. What about that?”
· “I have lived my life by my instincts and they’ve not let me down so far. They work, right?”
· “I don’t know what it is, but I just didn’t have a good feeling about him. Should I just ignore that??”
It seems to really strike a chord. We have such firm belief in our instincts about other people, that when someone like me tells you to, at the very least, be extremely cautious in their use, it prompts cynicism, disbelief and on occasion anger.
So, let’s clear a few things up. What do we know about gut instinct? And why is it not as good as you think?